Copywriting & Content Writing

I’m doing more and more copywriting and content writing as the years go by; my areas and genres of expertise are gender, beauty, sex, feminism/activism, newsletters, email copy, and content strategy.

Below you’ll find way too many examples of most of the above!

Newsletters (Graduate Career Planning)

Newsletters (Mutual Aid)


Skincare (Web Copy)

CeraVe moisturizing cream is crammed full of skincare goodness at a price that can’t be beat.

The luxuriously thick cream smoothes on easy, absorbing quickly and leaving no residue, only softness. Its three essential ceramides go to work immediately, locking in your skin’s moisture and keeping it there.

No wonder it’s a classic, recommended by dermatologists and skincare aficionados alike.

Feel decadent at a drugstore price! Get yourself a tub of CeraVe moisturizing cream today!


Beauty (Web Copy)

Haus Labs founder Lady Gaga is synonymous with glamour, as a pop icon and an actress, and her Liquid Eye-lie-ner lives up to that promise: eye-catching, easeful, and indelible glamour that is up to whatever challenge the night offers you.

It glides on smoothly and free of smudges. If you have an eye for a cat eye, Liquid Eye-lie-ner will help you flick it on without frustration.

Just like Gaga, it doesn’t stop: it stays. Be glam like Gaga, and rock Haus Labs Liquid Eye-lie-ner for every occasion.


Beauty (Web Copy) 

In a crowded field of classic red lipsticks, MAC’s Ruby Woo stands out.

It’s effortless: it smoothes on like a frictionless, second skin, without feathering or fraying.

It’s bright and bold: it complements a variety of skin tones with its unmistakable clean red.

It lasts: through beverages, snacks, and kisses.

Wearing Ruby Woo makes you look and feel fabulous!


Mutual Aid (Newsletter Copy)

Dear Neighbors,

We hope that you are safe and warm after our biggest snowstorm of the season! Some believe that since legendary weather predictor Punxsutawney Phil didn’t see his shadow yesterday, we can no longer hope for an early spring. No less an authority than the Library of Congress cautions that the four-legged folktale isn’t true, but also advises, charmingly, that “seeing wild groundhogs out and about during winter months might indicate that the season is almost over.”

And even though Phil didn’t come through, another Fil did: Filbert the beaver, a resident of the Oregon Zoo nicknamed Stumptown Fil, called an early spring.

In mutual aid weather news, the free store is seeking warm clothes, like coats, hats, scarves, gloves, socks, and boots, and rain gear. As always, please be mindful and give with care. Please hang up clothes and place items neatly on shelves, and if there isn’t enough space, please come back another time.

There are also several outstanding grocery requests that need shoppers (with costs covered by the Groceries and Essentials fund) and some open sponsorship requests. Check out the list on Airtable, and let the intake team know on Slack (#community_needs) or via email ( if you can help.

The newsletter crew is going into hibernation mode for a couple of weeks, and will be back the week of 2/21. Till then!

Mutual Aid (Newsletter Copy)

Dear Neighbors,

We’re sweating it out together as we await the results of the 2021 primary election here in New York City. As you know from your commitment to mutual aid, voting is not the only way to make systemic social change happen–but it’s one powerful way to have your voice heard in your community. If at any time you need information on voting, or help getting registered to vote, let us know and we will help you out! 

This week and weekend, we vote for you to join some of our activities! You can help with our weekly food pantry operations by packing boxes of food on Thursday or Friday afternoon, and/or help deliver the boxes on Saturday morning. Also coming up this Saturday: help put together care kits in the park for distribution at the free store. All are great (and recurring) opportunities to meet new people and build community. 


Mutual Aid (Newsletter Copy)

Dear Neighbors,

As we head into the last month of another tough year, we hope you have some warmth and light to sit by, whether physically or virtually. The Jewish holiday of Chanukah, which began on Sunday night, reminds us to bear adversity with the courage to hope (along with any other feelings!). 

If you’ve been looking for a way to dive into the work of our mutual aid community, you’re in luck! We have a few opportunities for you.

The newsletter crew is looking for people to help out with creating and contributing to future newsletters. We’ll take any amount of time you can contribute! Please email [redacted] or message us on Slack.

Our community’s next Town Hall Meeting will be at 2:00 PM this Saturday, December 4th in the cafeteria at the Ingersoll Community Center (177 Myrtle Avenue at Prince Street). You can help out by making a few phone calls to neighbors to let them know when and where the meeting is, bringing a snack to the event itself, or just showing up a few minutes early to set up.

If you’re not free that day, perhaps you can help facilitate a virtual Town Hall Meeting (to be held on Sunday, December 5th) to help make our community conversations accessible to as many neighbors as possible. That meeting can be scheduled around your availability on 12/5, and has the same agenda and discussion items as the in-person meeting. 

If you’re available to help out with either section of the meeting, please send an email to [redacted] and the Town Hall team will follow up with you.

And the intake team — which monitors the mutual aid phone line, responds to calls and texts, talks to neighbors to help meet their needs, and relays information and requests through our network — is overstretched right now. Can you help out? A few minutes of your time can make a big difference for your neighbors! 


Higher Ed (Newsletter Copy)

Happy December, and thank you for being part of a very full and enriching fall semester! This term, our team in the Office of Career Planning & Professional Development ran or hosted 15 online events, including three alumni panels, four company info sessions, five career workshops, and a two-day virtual career fair.

And we’re not done yet! In the next week, we are hosting an NYS Excelsior Fellowship Info Session (today at 12!), Your Professional Image, Personal Branding, and the Job Search (Thursday, December 2 at 12), the International Career Group (Monday, December 6 at 4), and Careers in Research Beyond the Tenure Track (Wednesday, December 8 at 4).

The Excelsior Fellowship is a great opportunity for moving into government/policy work ; you can get more information in their flier.

Looking ahead to the spring, we have another full slate of events in the works. Save the date for another Excelsior Fellowship info sessions on Tuesday, January 25, and a panel on Careers in CUNY Administration on Tuesday, February 8.

In our last newsletter issue of the semester and the year, we have a tremendous list of jobs and internships across all fields – make sure to check them out!

We’re glad to have you as part of our community. Have a wonderful break, and we’ll see you in the Spring!


Higher Ed (Newsletter Copy)

With fall weather here and Halloween on the way, we hope your semester is progressing well! It was wonderful to see so many of your faces at our first two employer information sessions of the semester, with Pfizer and with Regeneron, and at our Creating a Resume that Stands Out workshop!

This month, we have lots of exciting job openings to share, including a cluster hire in SUNY New Paltz’s English department; internships in LGBTQ+ history at the LaGuardia and Wagner Archives; the Andrew W. Mellon Fellowship for Diversity, Inclusion & Cultural Heritage; the California Council on Science and Technology (CCST) Science & Technology Policy Fellows program; and the M. C. Lang Fellowship in Book History, Bibliography, and Humanities Teaching with Historical Sources.

And in partnership with the NYC Labor Market Information Service (LMIS) at the Center for Urban Research, our office is launching the STEM Workforce Data Project: four interactive data visualizations that reflect online job postings in STEM fields for the six-month period between January 1 – June 30, 2021.

 We hope to see you at our virtual launch event for the project on October 21 from 3:00-4:00 p.m., and as many of our other upcoming events as you can attend from home.

All this and more below! Please continue to visit us (virtually and in person) and to take care of yourselves!